Reimagining the Office

Carlo Ratti's take on the post-pandemic workplace

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The first unit is now installed in Turin, IT


TAG Calabiana



Technology allows us to put the needs of the human ahead of the machine, and this is revolutionizing both the design of workplaces and their social dynamics. Rather than working from home, self-employed professionals favor common areas to share services and ideas.


The new TAG campus, based in Milan, will allow users to work in a highly interactive and sustainable environment. Carlo Ratti Associati curated the interiors of an intelligent office, creating private spaces alongside open and shared working spaces. Freestanding, reconfigurable walls and furnishings allow users to redraw single and combined workstations.


The campus is not only about shared offices: it is a laboratory of ideas, a place to establish new partnerships and become part of an international professional network. It will host 400 professionals, comprised of freelancers, startups, agencies and large corporations. It also features Tag Cafe, an aperitif area, a rooftop terrace with outdoor activities, a swimming pool, a mini cinema and several event spaces with a total capacity of 1,000 persons.