CRA-Carlo Ratti Associati is an international design and innovation office based in Turin, Italy, with branches in New York City and London. Drawing on Carlo Ratti’s research at the Massachusetts Institute of Technology (MIT), the office is currently involved in many projects across the globe, embracing every scale of intervention – from product design to installations to architecture and urban planning.
CRA aims to explore the intersection between the natural and artificial in the built environment, often leveraging digital technologies as part of a multidisciplinary mission to THINK, DESIGN, and MAKE innovation in the urban space.
Among the recent projects there are the master plan for MIND-Milano Innovation District; the 280-meter-tall skyscraper CapitaSpring in Singapore; the redesign of the Agnelli Foundation Headquarter in Turin; the “Eyes of the City” section of the Bi-City Biennale of Urbanism\Architecture (UABB) in Shenzhen in 2019; the Italian Pavilion at Expo Dubai 2020. Product design projects range from experimental furniture for Cassina to light installations for Artemide to responsive seating systems for Vitra.
In the last years, CRA has also been involved in the launch of new companies such as Makr Shakr, the world’s leading producer of robotic bartenders, and Scribit, the startup behind the eponymous write&erase robot.
CRA is the only design firm whose works have been featured three times in TIME Magazine’s “Best Inventions of the Year” list – respectively with the Digital Water Pavilion in 2007, the Copenhagen Wheel in 2014, and Scribit in 2019.